Twenty years of judgment, and a profile that reads like everyone else’s. BrandStudio builds your positioning first — the niche, the voice, what makes you hard to substitute — then writes your headline, About, posts, comments and pitches from it. Built for people who are too senior for mass-market tools and too small for a comms team.
Not ready to start? Audit your current profile free ↓ — no sign-up, 30 seconds.
CIO | Investor | Board Member | Dad
Chief Investment Officer, single-family office · $1.2B multi-asset · I underwrite Fund II private credit managers before the consensus arrives — and sit on the boards afterwards
The self-directed senior professional — experienced, credible, busy, and unwilling to outsource judgment about their own reputation. Too sophisticated for mass-market content tools, too small for the platforms priced for firms with staff.
Why strategy has to come before copy, and what changes when it does. It ends where you should start — the free audit below.
Paste your current LinkedIn headline — and your About section if you like — and get an honest score, the three things holding it back, and a rewritten headline and opening you can use as they are. No sign-up, nothing held back.
Your seat, your market, your audience, your proof. The app shows you what specific looks like — five minutes, answered honestly.
It builds your positioning: niche, voice, three content pillars, and the case for why you're hard to substitute.
Every asset — headline, About, posts, comments, pitches — is generated from that strategy. Never from a blank prompt.
A headline and About section written from your strategy — not from a blank prompt. Seniority without the self-congratulation. Regenerate or shorten with one tap.
One post per content pillar, hook-first, no clichés or engagement bait. The kind of thing a peer forwards to a colleague. Copy, shorten, or rewrite from a fresh angle.
Paste any post and get three on-brand replies: an insight, a counter-angle, and a sharp question. Authority without sycophancy — visibility earned in other people's threads.
Prep pitches from your strategy — a client or customer conversation, an introduction while networking, a friend at a function, and the “tell me about yourself” you'll eventually be asked. Each comes with a one-line opener and answers to the likely follow-ups, so you're ready before you open your mouth.
Turn an ordinary photo into a set of polished, professional portraits — white studio, office, warm and outdoor looks — then export your favourite to LinkedIn in seconds. No studio, no photographer. Prefer a lighter touch? On-device style filters never leave your device.
Everything on a single scrollable page — no dashboard maze, nothing to learn. Works on any device; roomiest on a laptop, where copying across to LinkedIn is easiest.
Your strategy and assets stay in your browser. No ads, no cross-site tracking, no cookies following you around — AI portraits are opt-in, and we have no posting access to your account. Nothing goes out under your name that you didn't send.
The big platforms are built for full-time creators chasing an audience — thirty features, a posting calendar, an analytics wall, and around US$39–42/month for the privilege. You don’t need an audience. You need a clear position and the assets to show it, in ten minutes a week. That it costs less is a side effect of building less.
The fair question, asked by every beta tester. The honest answer: rewriting your profile is week one, and week one is the least valuable thing this does. A reputation is built by showing up on strategy, repeatedly, for longer than your competitors can be bothered to. Here is what the year actually looks like.
Build the positioning. Rewrite headline and About. Fix the headshot. This is the part most tools stop at — and the part that stops paying off immediately after you finish it.
One post from a pillar, two coached comments on other people's threads. This is the engine. Fifty appearances a year, all pointing at the same position, is what makes a name mean something specific.
Look at which pillar is actually landing and lean into it. Pull a fresh set of comment angles. Re-run the audit and watch the score move.
Rebuild the strategy against reality. New role, new mandate, a board seat, a win worth claiming — the positioning has to track the career, or your profile slowly becomes a description of who you used to be.
A fundraise. An interview. A board approach. A conference panel. A client meeting where you get ninety seconds to explain yourself. That's when you open the pitch builder — and it's already loaded with your positioning, because you did the work in week one.
If you only ever want the profile rewrite, take the monthly plan, do it in a week, and cancel — that is a completely reasonable use of this and it will still be the best $19 you spend on your career this year. The annual plan is for people who intend to still be doing this in month eleven.
Read the full ritual →Three senior professionals — an allocator, an operator going independent, and an executive chasing a board seat. For each: what they typed, the positioning built from it, and every asset in full. You can shorten and regenerate the copy yourself. Nothing behind a sign-up.
See the worked examplesCancel anytime
Founding rate — becomes $149/yr when the founding cohort closes.
Billing is handled securely by Stripe on behalf of Vestry Technology Pty Ltd — see Common questions below.
Billing is handled securely by Stripe on behalf of Vestry Technology Pty Ltd, BrandStudio’s parent — that’s the name you’ll see on your statement. Manage or cancel your subscription any time in the billing portal — takes about a minute, no email required.
You don’t need another dashboard. You need a clear position and the assets to show it. Start with five honest minutes.
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